For a field that is constantly evolving, keeping up with all the new trends and updates in SEO marketing can be a little difficult. In this post, we bring you 7 things that no matter what year they are used in will guarantee you great results whether you are looking at your sites on-page optimisation or off-page optimisation.
1: Polish Your Keyword Selection Skills:
Keywords are not everything, effective keywords are everything. And unfortunately this is one area that most people struggle in. Looking at just the keywords that are being used by your target audience but are not leading your business to financial success will give you some pointers that would help with your page’s ranking, but that is all they are going to do. So to come up with truly effective keywords you need to selectively look at those search queries of your consumers that are bringing you financial gains.
2: Bring Out the Mobiles:
With more and more people using their smartphones to conduct their researches, going mobile with your business page is another one of the very effective SEO strategies. Make sure that your websites are mobile friendly that means they are quick to load and all the content that they contain can be viewed by smartphones.